Services We Provide
Social Media Marketing
Through social media marketing, we can help you reach a large number of people, target specific audiences, and build brand awareness with content such as images, videos, and text posts, as well as paid advertising.
Social Media Management
In the age of Like Share & Comment we can ensure that your brand makes some noise across the SM platforms.
It is a branch of Social Media Marketing that covers planning, crafting and publishing content on social platforms. It involves regular social profile audits and audience research, which are essential to rolling out relevant content. To maximise your online presence, atIdea Factory, we take a holistic approach to managing our clients’ social media accounts successfully. Our social media management team combines organic and paid solutions to deliver the most efficient and profitable results. The right Facebook or Instagram management service can attract, nurture and convert followers into loyal customers. The social media management campaigns our team has implemented for our small business, enterprise or franchise clients are a testament to that.
Social Media Advertising
We will design, develop and implement on your behalf online ad campaigns that will work.
Advertising is a type of Social Media Marketing that utilises social networks such as Facebook, Twitter, and Instagram to deliver paid ads to your target audience. Social media ads are a quick and effective way to connect with your consumers and boost your marketing campaigns. By leveraging various data sources, advertisers are able to hyper-target their audiences and deliver personalised content based on demographics and user behaviour. When an audience is introduced to a brand on social media, advertisers may see more interactions and conversions. Social media ads are also cost-effective, offering the potential for high rates of return. Social advertising is a must if you want to quickly reach new target markets.
Social Media Promotion
Just like your target audience depends on the various social media platforms for brand-related information, you can depend on us to strengthen your brand image.
Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone. We help you to target your audience based on demographics such as age, location, preferences, and behaviours. You can easily direct traffic interested in your brand to your site to boost conversion rates. It lets you advertise your products and services and helps you better understand your audience by providing quality means of engagement with your audience. Promoting on social media helps work towards gaining a substantial presence on social media so long as you’re willing to make consistency an integral part of your social media presence.
Social Media Consultation
The virtual world is a maze. To make sure you do not get lost, we can handhold you and recommend online campaigns and initiatives that will work for you.
Social media consulting can be defined as the “processes used in order to reach and engage with customers using social media platforms and channels”. This function is carried out by our consultants, who are hired specifically for this mission. We can help you achieve higher acquisition and retention rates, better ROI from social media efforts, effective social media strategy and deeper knowledge of social media throughout relevant departments. The experts at Idea Factory have the skills and know-how to be able to help you produce effective and profitable social media campaigns, as well as give you advice and strategic planning to give your overall social media strategy the boost that it needs.
Social Media Campaigns
We can handhold and help your brand move out of the traditional media comfort zone. We can help you initiate a campaign that will work for you.
Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone. We help you to target your audience based on demographics such as age, location, preferences, and behaviours. You can easily direct traffic interested in your brand to your site to boost conversion rates. It lets you advertise your products and services and helps you better understand your audience by providing quality means of engagement with your audience. Promoting on social media helps work towards gaining a substantial presence on social media so long as you’re willing to make consistency an integral part of your social media presence.A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting and measurability. A social media campaign focuses on a singular business goal, whether it’s on Facebook or Instagram. Common goals for a social media campaign include getting feedback from users, building email marketing lists, increasing website traffic, improving overall brand engagement, directly driving sales and so on.
Influencer Campaigns
You have a great product and with our influencer campaigns, your product could get its desired reach.
Influencer Campaigns, also known as branded content or working with creators, are a surefire way to expand the reach of your brand on social media. At a fundamental level, influencer campaigns are a type of social media marketing that uses endorsements and product mentions from influencers–individuals who have a dedicated social following and are viewed as experts within their niche. Influencer campaigns work because of the high amount of trust that social influencers have built up with their following, and recommendations from them serve as a form of social proof to your brand’s potential customers. With the right planning and research, just about every business can benefit from this strategy.
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If you have an idea for a business, but don’t know how to get started, Idea Factory can help. We offer business consulting and coaching services to help you turn your idea into a reality. Contact us today to get started.
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